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Marketing Operations Specialist

За компанијата: Defining visualization. повеќе за компанијата »

Powering four quintillion product variations and 18 million monthly, Cylindo is the catalyst that drives delightful shopping experiences, helping retailers and brands show more and sell more of their products.
Established companies such as American Leather, Universal, Flexsteel, Montana, Room & Board, Loaf, Jerome's, Neptune, Interior Define, Sofacompany, and Plush partner with Cylindo to create unparalleled buyer journeys for its customers.
At Cylindo, we strive to provide the ultimate experience, from great on-boarding to an effective content creation process and setup selection on the platform to final delivery and distribution of beautiful product visuals.
 

Position overview

We are currently seeking a highly motivated, data-driven, and experienced Marketing Operations Specialist with a desire to join our growing company. As our Marketing Operations Specialist, you will work to create scalable processes for lead management, data and analytics, the marketing tech stack and team operations while identifying areas of growth for the go-to-market teams. This person will be responsible for executing targeted marketing automation campaigns, building various promotions, and assisting with email marketing efforts. The successful candidate will take an analytical approach by consistently finding solutions to report on account engagement metrics, demand generation results, and up-sell pipeline from marketing.

 

As a Marketing Ops you will:

  • Manage and support the marketing technology ecosystem, including HubSpot, 6sense, Google Analytics, and more, along with the selection of new technologies

  • Utilise marketing automation to assign and report leads

  • Create lead management and routing processes in HubSpot that can scale alongside the business, notably in developing advanced automation methodologies

  • Collaborate with demand generation, content, and sales to generate metrics on leads, account engagement, pipeline, revenue generation, and cost of acquisition

  • Further develop our attribution modelling. Provide insights on marketing channel contributions to closed-won business and pipeline

  • Communicate across US & European marketing and sales organisations to measure acquisition efficiency, analyse marketing's impact across multiple geographies, and deliver feedback and analysis to appropriate teams

  • Generate monthly and quarterly dashboards on ROI and efficiency reports on marketing spend by channel, region, and company segments.

  • Monitor and maintain data quality within the marketing database

  • Evaluate new technologies and add-on applications to improve and optimise marketing team performance

  • Clean data: establish processes to de-duplicate contacts and companies, enrich companies and contact data in our CRM, maintain data quality on contact and companies

  • Research: orchestrate bench-marking for our original research reports and market trends

  • Analyse data and deliver key insights

  • Act as the HubSpot admin for marketing

 

Requirements:

  • 1-3 years of experience in B2B Marketing for a SaaS organisation

  • Data, statistics, opportunity where others cannot in trends and patterns makes you excited

  • A Microsoft Excel Wizard

  • Sharp analytical skills, with experience providing data analysis

  • Proficiency in Marketing Automation. Experience integrating tools across systems

  • High desire to complete assignments autonomously, but in close collaboration with a broader team

  • Ability to collaborate across various departments simultaneously and balance multiple projects

  • You have an adventurous spirit and desire to join an incredible journey with us

  • Experience using HubSpot and familiarity with Account-Based Marketing is a plus

 

Working at Cylindo

We’re a dedicated team of talented people supporting some of the largest furniture brands in the world and changing the e-commerce world one product page at a time. We consider ourselves the best at what we do. You only get there by attracting great talent, and we expect you to be of the same caliber. We offer a creative, informal work environment with attractive perks and competitive salaries. Learn more about us here: http://cylindo.com/about.

If you have the enthusiasm, if you enjoy team-work and customer service orientation, don’t hesitate to tell us about it – you may be the one we are looking for.

Place of work: At our office in Skopje

Start Date: ASAP

How to apply: Where you’ve been is relevant. But where you want to go and what you believe you can do for Cylindo is what we’re eager to hear about. Please tell us about that, as well as including your CV. Apply to [најави се за да го видиш е-маилот] with the topic line ”Marketing Operations Specialist”.
 

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