Tabellarius is an IT company, based in Skopje, working on development and selling of our own web-based data-management and communication-system. We are expanding the team and therefore looking for:

Digital Marketing Manager

About the job

We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

You will be responsible for maximizing our sales team potential, crafting sales plans and justifying those to plans to the upper management.

Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities

• Planning digital marketing campaigns, including web, SEO, email, social media and display advertising
• Executing sales campaigns through E-mail and phone
• Promoting and presenting our products/services to a potential customer
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Set sales goals & quotas, build a sales plan, analyze data and sales territories
• Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs
• Prepare budgets and approve budget expenditures
• Monitor customer preferences to determine the focus of sales efforts
• Project sales and determine the profitability of products and services
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Requirements

• Academic degree in Economics, Marketing or any related field
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Proven working experience in digital marketing
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Committed to continuous education through workshops, seminars and conferences
• Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization
• Efficient sales skills
• Strong business sense and industry expertise
• Excellent written and verbal communication skills in English, additional European language is only a plus (French, Italian or German)
• Self-motivated and ambitious
• Team player and a fast learner
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Experience in setting up and optimizing Google Adwords campaigns
• Strong analytical skills and data-driven thinking

What’s in it for you:

• Regular and suitable salary
• Modern work conditions
• Full-time or part-time work engagement
• Friendly company culture

If you consider yourself a fitting candidate, please send us your CV, motivational letter (attach any relevant documents, certificates or recommendations additionally to your application) on  [најави се за да го видиш е-маилот]  and list the job you are applying for in the subject line.